In April of 2012 which is a furious spring. In the orderly plants of Jiangmen Otsuka Shenchang (Guangdong) Beverage Company, when we found that Newamstar new designed and manufactured production line is running stable, we felt so excited. Thanks very much to our installation and commissioning staffs who finished this complete 36000BPH median temperature filling production line installation and commissioning work within so short time, and perfectly reached Otsuka’s strict requirements. During this period, the engineers pay out their efforts and sweats and also their creative strength. This line has already been the 7th high speed beverage production line that successfully supplied to Otsuka Group by Newamstar.
Otsuka Shenchang (Guangdong) Beverage Company is located in Xinhui economic development zone, jiangmen city of Guangdong province. It is one joint venture company established in 2005 together by Otsuka Pharmacy joint-stock company and Shenchang Trading Company which is subordinated company of Hong kong CITIC Pacific Group. It is also the 12th company invested by Otsuka in China. Ostuka Shenchang mainly manufactures and does sales of Pocari Sweat which covers south part and east part of China.
The sales volume of Pocari Sweat ranked third worldwide and the first in Asia for functional drinks field. Let’s walk into Otsuka and together to know about Otsuka which is a type of electrolytic replenish drink.
Otsuka pharmacy was found in Japan in 1921 and then started operating activities in order to aim to make contributions to human health. At present time, the Otsuka Group which is constituted by Otsuka pharmacy, subsidiary companies, and some related organizations, the group owns totally 106 companies, 33,000 staffs in the world of 18 countries. Otsuka pharmacy insists in cultivative enterprise ethics and vitality which is closed related to life. It looks to the world, and fully thinking about the co-existence together with the region society and the natural environment. Otsuka is striving to make contributions for more plentiful and healthy life all over the world.
Pocari Sweat is a type of functional drink and it is well known as ‘Drinks of sweat’ in Japan which means ‘drink it when sweat streaming’. It is unimaginable that just seems like alibaba finds the treasure in the cave. There are unexpected wonderful points that drinking this magical Pocari Sweat. It is not only can be easily absorbed by human body, but also the speed is faster than water and can reach to everywhere of the body to completely sovlve ‘thirsty’ and even ‘body thirsty’. Pocari Sweat can keep stay in our body for longer time and can moisture our body longer. The composition of Pocari Sweat is similar to our body fluid and can replenish water and keep electrolyte balance. Every 100ml of Pocari Sweat only contains 109 KJ of energy so it is the real healthy beverage.
You must be very interested in exploration of Pocari Sweat history. As early as 30 years ago, Otsuka staffs went abroad for business travel. It was really unfortunate that they had food poisoning. In order to prevent dehydration caused by diarrhea, large amount of physiological saline solution was needed. Otsuka staffs realized immediately that if they can drink something directly to take in electrolyte, it would be much better. Then this thought was brought back to Japan and at that time, Otstuka is already the world famous fluid infusion liquid manufacturer. In 1980, Otsuka developed Pocari Sweat which can replenish human body water and electrolyte. It is based on the theory of ‘ the drip which can be drank’, making use of human engineering, motion physiology and other scientific methods to study human’s behavior, life, sports and so on.
In 2002, Pocari Sweat entered China and opened the first factory in Tianjin. Hence, Pocari sweat gradually be known by Chinese people and it became the specified sports healthy drink which is appointed by China General Administration of Sport of China. In 2005, Pocari Sweat expanded their sale in Southern part of China and opened second factory which is in Jiangmen city of Guangdong province. On the way of growing, it is not only the sponsor of the Asia Games in 1998, 2002, 2006, but also presented to our daily life and working time. It is everywhere and accompany with you in your daily life.
Along with the sales increasing, the cooperation between Newamstar and Otsuka is continuously upgraded. At present, quality of Newamstar superhard products and after-sale service are not only received Otsuka’s approval, but also the cooperation between both sides is increasingly deepened. ‘Be happy for your happiness, chasing your chase’. We are in respective field and inheriting different wonderful things, we are diligently performing our legend of industry.
About Newamstar Packaging Machinery Co., Ltd.
China high-end liquid(beverage) packaging machinery R&D and manufacturing base, is committed to build smart factories with turnkey solutions for liquid(beverage) companies.
Since its founding, Newamstar, under the concept of “Driving development through innovation and winning the market with quality”, has been providing global customers in the five fields of beverages, dairy , liquors, condiments and daily chemicals with complete sets of intelligent equipment and comprehensive solutions for water treatment, pre-distribution, blowing, filling, secondary packaging, handling robots, intelligent stereo warehouses, etc., realizing the dream of “Made in China, Made for World”. From the support of formulation process, the three-dimensional design of product bottle to the overall engineering layout of users’ factory, from the R&D and design of core equipment, the installation and commissioning of engineering project, to the multi-dimensional training of operators, it has served Coke, Danone, Nestle, Otsuka, Wahaha, Dali, C’estbon, Ganten, Nongfu Spring, COFCO, Haday, Luhua, Hengshun, Nice and other famous brands at home and abroad. It has more than 2,200 production lines in more than 80 countries and regions around the world.
- Dairy Packaging
- Alcohol Packaging
- Beverage Packaging
- Condiment Packaging
- Daily Chemicals Packaging
- Production-and-Storage-Integrated Smart Factory
Adhering to the corporate mission of “Helping customers build an ideal factory,” Newamstar builds a service that “Surpasses customer expectations and exceeds industry standards” with quick response, professional technology, and considerate service attitude, and creates value for customers wholeheartedly.
With high-quality equipment, perfect service, and strong turn-key service capabilities, Newamstar helps customers achieve a high-efficiency operation of equipment and technical innovation and upgrade to join hands with customers for a win-win situation.